1864 – Pyotr Smirnov dominated the Russian vodka market through his pioneering use of charcoal filtration to create a spirit purer than most.
Continuing its traditions since 1864, Smirnoff’s American-made vodka is ten times filtered and achieves remarkable smoothness. Today, Smirnoff is adapting to changing times, constantly revolutionizing club culture with innovations in flavours and continues to be the World’s No. 1 Vodka (TSB, 2015).
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